Vista Branding Is Confusing, But Is It Criminal?

Topics Windows Vista on April 4th, 2007

I feel Dianne Kelley’s pain. But I think the idea of suing for $5 million because the company’s Vista branding is confusing is over the top. Kelley filed a class action suit against , claiming deceptive Vista marketing practices.

“In sum, engaged in bait and switch — assuring consumers they were purchasing ‘Vista Capable’ machines when, in fact, they could obtain only a stripped-down operating system lacking the functionality and features that advertised as ‘Vista,’” according to the suit, filed March 29.

The Seattle Post-Intelligencer quotes as saying it did all it could to educate customers, retailers and partners about the distinctions between Vista-Capable and Vista Premium-Ready. Like many watchers, I have found ’s categorization murky. My ZDNet blogging colleague Adrian Kingsley-Hughes says the same.

Can all Vista-Capable machines run Glass? Can some run it? None? I still am not entirely sure. And ’s Web site does little to make that clear. ’s “Make the Move to Vista” Web site explains “Vista Capable” in the following way……..

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